AI Analytics — the truth about your sales team
AI reads conversations and call transcripts every night, scores each manager against your rules, and flags deals that were dropped rather than genuinely lost.
Your sales team is a black box
The CRM shows how many deals. But not how they were handled. And that's exactly where your money is.
"The client left on their own"
The manager marks the reason as "too expensive", but in reality they never sent the quote and went quiet. You'll never find out.
Responses take a full day
By the time the manager "gets around" to the client, they've already bought from a competitor who replied in 5 minutes.
Impossible to review everything
Hundreds of conversations per week. A manager physically cannot read every one and assess quality.
What the widget does
Turns conversations into management decisions — every day, without your involvement.
Reads conversations
Analyses messages from all channels — chats, messengers, forms, and call transcripts — right inside Kommo.
Scores 0–5
Each manager scored against your rules: response speed, qualification quality, field completion, conversion rate.
Finds dropped deals
Compares the stated reason for loss against the actual chat and flags recoverable losses — deals that can be brought back.
Drives growth
Personalised coaching for each manager: top 3 areas to improve and who on the team they should learn from.
No black magic — built on your settings
The analytics don't come from nowhere. You describe your pipeline and rules of engagement once — then AI checks every deal against them. Here's what we configured for the demo company "KitchenStudio".
Click a screenshot to enlarge it.
This is not a mockup — live analytics in Kommo
A real account, real deals from a furniture company called "KitchenStudio". The widget runs every night — managers see a fresh report in the morning without leaving the CRM.
Click any screenshot to enlarge — small text reads clearly when zoomed in.
Immediately clear who's driving sales
Same team. Same leads. The difference is in how managers handle them. AI measures this objectively by reading conversations — without listening to a single call.
Sergiy has nearly as many deals as Olga — but his conversion is 1.7× lower. The 0–5 scores reflect your rules and are a prompt to review a deal, not a substitute for a conversation with the manager.
"Suspicious lost deals" — money you've already lost
The manager closed a deal with the reason "too expensive". AI read the conversation and found: the price was never mentioned and no quote was sent. This isn't "too expensive" — it's a dropped lead. And it can be recovered.
Personalised coaching for every manager
The widget doesn't just "give scores". AI gives each manager concrete growth points based on their actual conversations — quoted directly from the report.
OPOlga Petrenko — areas to work on
Speed up response times. Current speed score is 3.5 — lower than her scores on other metrics. Cutting time-to-first-reply will prevent losing warm leads to faster competitors.
SKSergiy Koval — areas to work on
Clear pricing and better qualification. Clients ask about cost but don't get a clear answer — this creates doubt. Use the script to offer a free measurement and clarify budget, timeline, and decision-maker.
How it works
Set up in an evening, value delivered every morning.
We install the widget in Kommo
A private widget, installed like any other. No developers needed.
You describe your rules
Your sales script, required fields, what counts as good performance. In plain language.
AI analyses conversations
Runs every night for the previous day. An on-demand report for any period is also available at any time.
The team sees results in the CRM
Rankings, quotes, coaching tips, and dropped deals — in the Analytics section, right inside Kommo.
Straightforward pricing
How AI billing works
- You connect your own AI key (OpenAI / Claude / Gemini) and pay for tokens directly to the provider — we take zero cut
- In the demo team (2 managers, ~130 deals/month) AI cost ~$0.40 per month
- For a real team — typically a few dollars a month; cost grows with deal volume and conversation length
- Set a daily spending limit — the widget will not exceed it
- One recovered deal covers the AI cost for months ahead
Installation, rules setup, and technical support for AI Analytics.
Frequently asked questions
What exactly does the widget analyse?
AI reads the documented conversations with clients from all channels in Kommo — chats, messengers, forms — and call transcripts. Based on this it scores each manager's performance. This highlights deals worth reviewing, not a replacement for a direct conversation with the manager.
What rules does AI use to score managers?
Yours. You describe your pipeline and rules of engagement once in plain language: the first-contact script, what must be filled in at each stage, when "too expensive" is not an acceptable reason for closing a deal. AI then checks every deal against exactly those rules — no coding required.
What are "suspicious lost deals"?
These are deals where the stated reason for loss doesn't match the actual conversation. For example, a manager closed a deal with the reason "too expensive", but AI can see the price was never mentioned and no quote was sent. The widget flags such deals as recoverable — they are worth bringing back into play.
Who pays for the AI and how much does it cost?
You connect your own AI key (OpenAI / Claude / Gemini) and pay for tokens directly to the provider — we take zero cut from the AI spend. In a demo team with 2 managers (~130 deals/month) AI cost approximately $0.40 per month; for a real team it is typically a few dollars a month. A daily spending limit can be set — the widget will not exceed it.
How quickly can it be up and running?
The widget is installed in your Kommo like any other private widget, with no developers needed. Configure your rules in an evening — and the next morning the team sees the first report in the Analytics section.
Find out what's really happening in your sales team
We'll connect the widget to your Kommo and show you the first report on your own real deals.